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Fractional Lifecycle Marketing Engineer
Accelerate Your Growth with Tailored Content and Automated Email Workflows
We help early-stage B2B SaaS companies convert leads into customers and
scale revenue with personalized content and smart automation—built for rapid growth.
Not an Agency— A Fractional Extension of Your Team
As a fractional marketing partner, I embed myself within your team, aligning with your goals to. You get dedicated, agile support that’s fully invested in your growth.
96% of people who visit your website are not ready to buy at first. - Marketo
How it Works
We craft engaging content, automate personalized emails, and turn prospects into revenue through smart, scalable workflows.
The 5-Step Process
1. Discovery & Analysis
2. Refine Your ICP
3. Strategic Content & Workflow Design
4. CRM & Automation Setup
5. Data-Driven Optimization & Scaling
Let’s move beyond the first click and make every touchpoint count!
From strategic content to smart automation, we provide your prospects with timely resources throughout their journey and empower your sales team with the enablement tools they need to close deals and boost revenue.
Content That Guides the Buying Journey
We craft strategic, high-value content that aligns with each stage of your prospect’s buying journey.
Whether it’s educational blog posts, in-depth case studies, or insightful whitepapers, this content serves as key touchpoints that your prospects can interact with during the decision-making process, helping to build trust and providing the information they need to move forward.
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Smart Workflows Keep You Connected
Once your content has engaged prospects, we implement automated email sequences to nurture them through the funnel.
Our personalized workflows deliver timely follow-ups and additional resources, ensuring that your prospects receive the right information at the right moment to make informed decisions and convert into paying customers.
Our Impact
"Our lead to demo rate has increased 4x"
"Before, leads who didn’t book right away would just slip through the cracks.
Now, with a tailored nurture sequence, they’re getting relevant content that keeps us on their radar—and it’s turning those once-lost leads into booked demos."
Wayne Hudson
Growth Director at NikoHealth
